Dan Ariely
Fuqua faculty
Dan Ariely PhD is the James B. Duke Professor of Psychology & Behavioral Economics at Duke University. He is the founder and director of the Center for Advanced Hindsight, co-creator of the lm documentary (Dis)Honesty: The Truth About Lies, and a three-time New York Times bestselling author. His books include Predictably Irrational, The Upside of Irrationality, The Honest Truth About Dishonesty, and Irrationally Yours.
He lives in Durham, North Carolina with his wife, Sumi, and their two ador- able children, Amit and Neta.
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David Van Nuys, PhD
Creator/Host of Shrink Rap Radio
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